E Learning Activities of Business Aspects

Question: Discuss about the E Learning Activities of Business Aspects. Answer: Introduction: The e learning activities is about Strategy and it discusses the aspects of Business Strategy. The video lays out sketches to clearly define business strategy. It emphasises that strategy of a business organization is often wrongly defined by managers and they define their goals and objectives as a strategy. For example it is very common for managers to say that their organizations strategy is to provide unique value to customers, bring small units of firms under acquisition and provide competitive pricing. All of these are not strategy but they are rather goals, objectives or vision(Phillips, 2014). Strategy is lay out of a plan which would be taken throughout the process to accomplish those goals and objectives. To clearly define strategy it has been compared to wars in the past and a general of an army has been compared to an executive of a company. An executive of a business has to lay out a plan involving tasks and activities to accomplish stated goals and objectives in an exact ly similar way as the generals from the past history laid out a plan to win a war which was mostly about how to organize troops to attack and win a war. Strategy in a business dimension is consideration of four important factors. Where should an organization compete or conduct business, what unique value should the organization bring so that consumers chooses its product or services, what resources should the organization utilize and how not to let the value become universal. A clear strategy answers these four questions(Verbeke, 2013). Paragraph 2: apply those ideas to your own experience, to an organisation you know and to the topic(s) of this subject - identify an organisation which would benefit from the application of these ideas and explain how the ideas should be applied The strategy of Samsung to remain ahead of other android phone companies and present itself as a direct rival of Apple smart phones is worth looking into. Samsung Electronics manufactures wide variety and range of android smart phones ranging from a price range of $100 to $1150 for consumers all over the world. Samsung has a business strategy that makes it the most sought android smart phone companies all over the world. It provides features which are appealing in the eyes of consumers and keeps manufacturing variety of exquisite model of smart phones to remain ahead of other android smart phone companies. The models of Samsung phones are updated on a regular basis and they prepare variety of new models. Some of the models are for middle range customers and some of them are for high range customers. The models which are prepared for high range customers provide features similar to Apple smart phones which make it direct rivals of Apple smart phones(Lee, 2016). This strategy of Samsun g has enabled it to cover large area of market and make its phone accessible to every level of consumers. Samsung also has developed an advantage in the display section by investing heavily on Research and Development which are very difficult to replicate and this advantage in gives it a sophisticated advantage over other phones (Heo, 2015). Business innovation is the key to survival and growth of any business across the globe. In the past there have been many companies who were doing very well at one time but faltered badly later to get wiped out or segregate to a mere existence. Nokia for instance is an example which was once doing very well and was ahead of any other cell phone manufacturing company. But the company remained too busy on serving its customer of that time and did not rightly forecast the change that was coming in the cell phone industry. Nokia did not forecast correctly the dynamic changes that were coming in the cell phone industry and so it was not concerned to innovate their business model and when the changes suddenly took place it suddenly got lost. Every business must keep innovating from time to time and should come up with business model innovation to maintain competitive edge(Zott, 2012). Since the dynamics of every industry changes rapidly over time every company should innovate on their busin ess model and innovation in business model is not only creating new cutting edge technologies or an idea not adopted by anybody in the past. For successful business model innovation, it is essential for a company to find out who is their target customer, what do they provide to their customer, what value do they create, and how do they create that value. Successful business model innovations revolutionize at least two of these aspects. For successful innovation it is not always necessary to have new unique ideas and technologies. Innovation can also be an integration of several ideas taken together to develop a business idea as a whole to suit the changing business dynamics. For successful business innovation a firm or a business needs to follow the four steps of initiation, ideation, integration and implementation. Initiation stage is identifying a firms needs centred on customers. Ideation is about exploring various method of innovation, integration is integrating ideas to form a new business innovation model and implementation is all about implementing those ideas(Stahler, 2016). Paragraph 2: apply those ideas to your own experience, to an organisation you know and to the topic(s) of this subject - identify an organisation which would benefit from the application of these ideas and explain how the ideas should be applied Orkut, a popular social media site model had to be shut down and many of its loyal users were actually disappointed. Orkut had to be shut down as it was not able to sustain its initial popularity after Facebook came into the scene with innovative features(Alina Lewis, 2014). Now Orkut has launched itself again with new name Hello and it is already available to customers of U.K, USA and some European countries. Hello has a vision of creating impacts among social media users and aims to penetrate social media market all over the world. Hello can bring about some innovations to get ahead of Facebook and launch its new social media version in a completely different avatar. Many Facebook users complain that they are sometimes unnecessary involved in a dual or fight over an issue and ends up getting isolated in the media which brings lots of humiliation and they avoid Facebook. Hello can bring about some new models to create love and relationship among people by strict moderation of commen ts fanning hatred and bigotry with strict no to any controversial posts(Dux, 2014). For this Hello needs to moderate comments and photos effectively so that no controversial posts are updated by users (Mehta, 2016). References Amit, R.H. and Zott, C. (no date) Business model innovation: Creating value in times of change,SSRN Electronic Journal, . doi: 10.2139/ssrn.1701660. Dux, M. (2014)Racist posts on Facebook - how should you respond?Available at: https://www.smh.com.au/entertainment/racist-posts-on-facebook--how-should-you-respond-20141109-11ii2o.html (Accessed: 23 August 2016). GmbH, fluidminds and Sthler, P. (2016)Top posts pages. Available at: https://blog.business-model-innovation.com/ (Accessed: 23 August 2016). Heo, J. (2015) bloomeberg,Eurasian Journal of Business and Management, 3(4), pp. 112. Higgins, D., Omer, T.C. and Phillips, J.D. (2014) The influence of a firms business strategy on its tax aggressiveness,Contemporary Accounting Research, 32(2), pp. 674702. doi: 10.1111/1911-3846.12087. Lee, J. (2016)The Apple-Samsung rivalry, in Three simple charts. Available at: https://www.bloomberg.com/news/articles/2016-07-07/the-apple-samsung-rivalry-in-three-simple-charts (Accessed: 23 August 2016). Lewis, A. (2014)Orkut. Available at: https://41-49.'' (Accessed: 23 August 2016). Mehta, I. (2016)Hello starts where Orkut left: Orkut Bykkkten. Available at: https://www.huffingtonpost.in/2016/08/18/hello-starts-where-orkut-left-orkut-buyukkokten/ (Accessed: 23 August 2016).